My interest in SEO has allowed me to enjoy the freedom of being a digital nomad- working, networking while also travelling and discovering new places and cultures. Here’s how I did it.
Search Engine Optimization
Cultivating a strong online presence is essential to the continued success of your brand. To help accomplish this, entrepreneurs take advantage of the utility that search… Read More »A Guide to SEO in 2021: The Best Practices & Rules to Follow
Everyone needs to do SEO but some may only have minimal resources to work with. Good news! You don’t need a big team to have good SEO. Take if from someone who’s done SEO for companies from the startup stage to Enterprise. I’ll share strategies that can help you improve how you run an SEO & Marketing campaigns. In this presentation, I’ll cover the following 4 main areas of:
- Team Management
- Surround Sound SEO
- Content Strategy
- SEO Toolbox
There are six categories of variables in SEO that you should be paying attention to, whether you’re creating a new SEO strategy or analyzing an existing one. When you have a deep understanding of the variables that impact SEO, you can tweak and manipulate all these factors to meet business goals.
Is your site optimized for search, or for conversion? Is it possible to do both? I believe that yes, you can create a marketing strategy that leverages the short-term gains of CRO and the long-term benefits of SEO. This post covers the value of balancing both strategies.