How to Boost Your SERP Ranking

In Search Engine Optimization, an important way on how to boost your SERP (search engine results page) ranking would be to rely on meta-tag keywords. For the newbies in this field, keywords do not automatically exist in meta-tags. In fact, every word you find on your page would be referred to as the keyword. What you have to do is to make key phrases by stringing keywords together. In order to get more traffic from search engines, come up with key phrases that are closely related to your titles and content.

Meta Description Strategies from Google

A recent post at the Google Webmaster Central Blog by Raj Krishnan is definitely getting a lot of webmasters attention.

Google are recommending sites to write a good Meta Description for a higher click-through-rate (CTR). Usually for sites that don’t have a meta description Google selects snippets by using a number of different strategies for the benefit of the webmasters.