The big Microsoft giant has reached a settlement with Greenfield online which is the owner of the popular shopping site Ciao.com. In fact they will make a transaction worth 486 million dollars for this. Now Ciao has always been a brilliant site that offers shopping, reviews of products and surveys. They also feature the price tags for all important products and they have about 26.5 million regular visitors and a shopping community. In fact this big acquisition is going to help Microsoft to reach a great position in the European market as well.
Bill Gate’s baby has once again extended its influential tentacles and this time Microsoft Live Search has acquired Powerset a search entity that is situated in San Francisco. Powerset is touted to be part of the Search Relevance team while retaining its headquarters in SF. Continue reading Microsoft Buys Powerset
Since different search engines weigh different parts of their algorithms differently, they can all have similar relevancy while having significantly different search results.
Some people are quick to ask how their sites are being penalized in one search engine because they rank well in others. While many sites do get penalized for aggressive spamming techniques, most sites that do not rank well usually just fail to satisfy the specific ranking algorithm for that specific engine in question.
Continue reading Comparing Search Results
Spammy stuff still works great with MSN. Even a web novice can probably rank for many semi-competitive terms in MSN within a week or two just by submitting their site to a bunch of directories and writing articles for a bunch of article syndication sites.
However, keep in mind that if you push too hard for MSN you may be doing so at the expense of future Google rankings. Microsoft a long way to go to become relevant, as indicated by their diminishing search market share.